by Steve Short | Dec 13, 2021 | Frictionless Innkeeper Podcasts
For episode #40 of the Frictionless Innkeeper podcast series, we speak with Kris Ullmer, CEO of the Association of Lodging Professionals (ALP); and Erik Spence, Conference Planner and Trade Show Coordinator at ALP, about the upcoming 2022 ALP Conference & Marketplace in Baltimore, taking place from Saturday, February 5, through Wednesday, February 9.
For lodging professionals of all kinds, the ALP Conference & Marketplace is the go-to event of the year for educational opportunities for everything from sales, finance, marketing, operations to technology, and much more.
This year, ALP has expanded the aspiring innkeeper portion of the conference to three days, and all attendees have the option to attend the main conference and marketplace. In addition, the event offers a wide range of networking opportunities and social gatherings – culminating with three hours of entertainment, fun, open bar, and a Taste of Baltimore at the nearby American Visionary Arts Museum.
We are very thankful to Kris Ullmer and Erik Spence for sharing their insights with us. You can learn more about the 2022 ALP Conference & Marketplace here.
by Steve Short | Dec 7, 2021 | Frictionless Innkeeper Podcasts
For episode #39 of the Frictionless Innkeeper podcast series, we speak with Randy Bangs, the owner of Get Heads in Beds, a marketing and consulting firm for lodging professionals, about the value of marketing and branding for properties.
Marketing is a key differentiator in the lodging industry, and the true driver to securing new guest reservations. Though having the internal resources to manage every aspect of marketing can be challenging.
Get Heads in Beds is a marketing and consulting firm that fills in these gaps for lodging professionals. As the name suggests, the firm is all about helping properties to drive up overall revenue through increased bookings. Unlike traditional marketing firms, Get Heads in Beds charges nothing up front, and is only compensated when new revenue comes in the door.
We are very thankful to Randy Bangs for sharing his insights with us. You can learn more about Get Heads in Beds here. Randy is also the owner/innkeeper of the Stewart Inn.
by Steve Short | Nov 22, 2021 | Frictionless Innkeeper Podcasts
For episode #38 of the Frictionless Innkeeper podcast series, we speak with Jim Snediker, Co-Founder and CEO of Stock Mfg Co., who discusses how lodging professionals can differentiate their offering through the use of branded workwear.
Lodging professionals can differentiate their offerings by the use of branded workwear to project an ideal brand image, reinforce a consistent guest experience, and bolster overall employee morale. Jim Snedicker and his team at Stock Mfg Co. are experts at the aesthetics of clothing for the hospitality industry.
Since 2012, Stock has designed and manufactured custom workwear for some of the best bars, restaurants, and hotels in the world. With roots in the fashion industry, the company offers a wide-range of stylish branded uniforms, including shirts, blazers, light jackets, aprons, and baseball caps.
We are very thankful to Jim Snediker for sharing his insights with us. You can learn more about Stock Mfg Co. here.
by Steve Short | Oct 1, 2021 | Frictionless Innkeeper Podcasts
For episode #36 of the Frictionless Innkeeper podcast series, we speak with Paul Wegert, Chief Executive Officer and Jenifer Neptune, Chief Investment Officer, and both Co-Founders at Boutique Hotel Professionals, a management company specializing in boutique properties and unique, curated guest experiences.
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When it comes to creating a truly unique boutique property, it’s vital to provide a one-of-a-kind luxury experience that is individualized, and offers local market flare for sophisticated travelers.
Boutique Hotel Professionals helps boutique properties to gain this level of differentiation through its disciplined property management capabilities – which spans from experience curation to property development and management. The company’s flagship property is The Inn at St. Johns, a AAA four-diamond resort and conference center located in Plymouth, Michigan.
There are many insights from this podcast that are certain to help lodging professionals develop curated guest experiences at their properties.
We are very thankful to Paul Wegert and Jenifer Neptune for sharing their insights with us. You can learn more about Boutique Hotel Professionals here.
by Steve Short | Aug 13, 2021 | Frictionless Innkeeper Podcasts
For episode #35 of the Frictionless Innkeeper podcast series, we speak with Karen Thorne, Owner of the Bed and Breakfast Academy, which offers training and ongoing support for aspiring and existing bed and breakfast owners.
The secrets to successfully running a bed and breakfast can often be elusive, especially for aspiring innkeepers. Fortunately, Karen Thorne, the owner of the UK-based Bed and Breakfast Academy, provides a wide-range of tools, trainings and courses to enhance marketing, operations, and increase overall bookings for any innkeeper.
As an innkeeper for 17 years, Karen brings knowledge and insights that help innkeepers succeed, and she now offers online courses in today’s COVID-19 environment.
We are very thankful to Karen Thorne for sharing her insights with us. You can learn more about the Bed and Breakfast Academy here.
